L’Oreal West Africa Limited, a multi-national organization, also the largest cosmetics producing company in the world, has released the latest brand of the Dark and lovely product known as the Crème 6 oils body lotion in the Ghanaian market
Speaking at an event to launch the product in Accra, Executive General Manager of L’Oreal West Africa, Jean-Dominique De Ravignan disclosed the Dark and Lovely Crème 6 Oils body lotion is the first multi-active formula made up of a combination of six natural oils aimed at combating the six most common imperfections affecting the African skin.
He noted, the African skin is more prone to certain conditions of which the most common is dullness, dryness, roughness, unevenness, tightness and an “ashy” look which many African women usually find difficult to control therefore they always result to adding extra oils to traditional body lotions to retain moisture and rejuvenate their skin.
According to him, it was in the bid arrest this situation of women that led to the introduction of the latest brand of Dark and Lovely,” the 6 natural oil that deals with the 6 skin issues and combined them into the winning formula of Crème 6 Oils which allows users to get back their natural skin.
Ama Abebrese, Dark and Lovely ambassador said she was hopeful that with the introduction of the new product, both African men and women can now heave a sigh of relief since they don’t have to worry anymore mixing up either coconut oil or shea butter to get the needed skin result.
She hinted, the black skin is extremely beautiful but the smallest imperfection can compromise the skin’s original beauty, calling on all Africans to patronize the product and use it in order to keep their skin always hydrated and moisturized always.
“I often add coconut oil and shea butter to my body lotion to ensure my skin stays hydrated and moisturized throughout the day, fortunately, this is now a thing of the past as I’m looking forward to trying Crème 6 oils and seeing the results on my skin” she added.
Richard Kumassah, Brands Manager, L’oreal West African, said L’oreal West Africa is committed to providing a solution to the common skin imperfections affecting the consuming public which has prompted an extensive research on part of the company to come out with the Crème 6 oils just to meet the market demand.
“We believe that every African woman deserves to have a beautiful skin and we sought to develop a product that could recover and preserve the skin, and ultimately return it to its healthy and beautiful origin. Dark and lovely Crème 6 Oils body lotion makes it very simple for women to get back the flawless skin they were born with” he disclosed.
Meanwhile, L’Oreal Regional Managing Director for West and Central Africa, Idy Enang said he recommends the use of the product to everyone who wants to have a beautiful skin by spending less on their income to enhance beauty at all times.
Dark and Lovely Crème 6 Oils has a floral oriental fragrance that is fresh and sweet and it’s widely available across Ghana in 3 sizes which is 90mililitres, 200mililitres and 400mililitres which was a combination of 6 Oils namely the Coconut oil, Jojoba oil, Apricot oil, Sweet Almond oil, Avocado oil and Shea Butter .